“Panerai – Dive into Time” Exhibition: The History and Future of Panerai on Display in Florence – May 18th – 21st 2016

16/05/2016 | By Peter Nievaart | 2 min read |

Whether you’ll be on a trip to or live near Florence, you now have an added reason to go! (Or just a very good reason to visit this superb Italian city). Officine Panerai will run an exhibition “Panerai – Dive into Time”, from 18 to 21 May 2016, in the crypt of the former Basilica of San Pancrazio, which hosts the Marino Marini Museum. So when you like dive watches and watch history and your spouse / partner does not, this is your chance to go to the same place!

Officine Panerai has always had a special place in the hearts of watch collectors and watch aficionados. Whenever you see a Panerai from further away and you can’t read the inscription, you immediately recognize the brand. And that’s quite an achievement. The company started in 1860 and has been a supplier of precision navigation and time instruments to the Italian Navy for many years. Who does not know the Luminor and Radiomir watches, amongst others, used by commando frogmen? The company is part of the Richemont Group since 1997 and has then expanded the offerings, developed and produced its own movements and moved the manufacturing to Neuchâtel.

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It must be fascinating to attend the exhibition “Panerai – Dive Into Time” that allows you to embrace and relive “old times”. Almost 1,000 square meters have been dedicated to the exhibition in the crypt.

The exhibition will allow you to see a previously unseen collection of instruments from the field of optics and mechanics, including the first instruments made by the Panerai family at the start of the last century and the watches created for the Royal Italian Navy from the 1930s to the 1950s.

There is also a panorama of the models created since the company has been acquired by the Richemont Group. The press release furthermore speaks somewhat mysteriously about a “journey through Panerai’s past ultimately leads to the discovery of the present and to the vision of the future of the brand, which on the occasion of the exhibition will present a world preview of a remarkable selection of new models”.

We are looking forward to hearing about your views on the exhibition.

PANERAI – DIVE INTO TIME